One such incident: Longtime Memphis heel Phil Hickerson was always known as a having a country-boy type gimmick. Well-known in the 70's as part of a tag team with Dennis Condrey, Phil spent many years on the regional circuit doing this bit.

By the late 80's though, crowds didn't seem to care about Phil Hickerson, and thus, he was repackaged. Not only was he given a manager (the legendary Tojo Yamamoto), but he took on aspects of that manager's culture. And so, P.Y. Chu-Hi was born.

Many people saw this as a very very very stupid gimmick, but all-in-all, it was done tongue-in-cheek. Phil/P.Y. never really tried to fool anybody, similar to the various American members of WCW's Team Canada.